This establishes a personal connection and shows that a real person is responding to the issues.

Sign your name

How? Observe the language used by the reviewer and try to mirror their description of the issue.

Avoid using the word “this”

Start your response with a simple “Thank you for…”

Say “Thank you”

How? Find out about the issues and concerns your employees are experiencing and act on them before they feel the need to write a negative glassdoor review.

Get Ahead of Negative Glassdoor Reviews

Take a look at the “Pros” section in the Glassdoor review. What has the reviewer described as a great reason to work at your company?

Look to the “Pros” section

Align your response and actions with how you live out your Company’s Core Values. Showcase how you walk the talk.